About Us

I help corporations, cultural organizations, and content creators strategize how best to implement the right solutions for information utilization, specializing in digital image assets.

I have been interested in information since I was in the third grade and started to read the New York Times to know what was going on in the world.  In college, I became enamored with photography, and discovered a way to express creativity.  I was at the crossroads of the modern day transformation of photography into a digital technology with its connection to computers, IT infrastructure, and the Internet.  I have been lucky to be able to make a career of working with two of the things I enjoy- images and information.

I consult on information architecture, with a specialty in digital imaging workflows and digital asset management.  The world is more and more a visual place and the ability to view wonderful and fascinating images on our computer displays and other digital devices, is dependant on a whole hidden infrastructure of hardware and software.  But technology alone doesn’t make for an interesting experience.  Mindset change and process are the difficult aspects of any project.

In the cultural heritage world, the lack of a digital asset management system and a way to find the images that define an institution’s brand is a decided disadvantage.  Utilizing technology, and the collective knowledge of curators, conservators, historians, and scientists, allows an institution to better fulfill their mission to the public by presenting images, videos, presentations, reports, and metadata about their holdings for the public to enjoy, wonder at, and learn more about.

In the corporate world, digital asset management and digital imaging workflow has become a core aspect of managing a business.   The corporate logos, which identify the brand, images of products that a corporation makes and/or sells, and additional imagery used to advertise and market the corporate name, need to be organized, accessible by different personnel, and kept up to date.  Digital asset management in this world helps define the bottom line.

Digital asset management (DAM) has become an integral part of the process of the way organizations define themselves, their environments, and their message.  DAM is one part of the larger information architecture.  DAM may be the vessel where the assets live and can be accessed, but there are many other aspects to the workflow, which are dependant on or influence the asset lifecycle.

Contact me to begin the conversation.